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Social Media Manager

Lead Zocri's voice on social and build an audience of makers and small business owners.

5+ years · Gurugram · Full time

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About the role

Zocri helps people make things, and some of our best stories are what they make. As our Social Media Manager, you will own Zocri's presence across platforms: the strategy, the voice, the content calendar and the community.

You will lead a small team, work with design and product on launches, and use AI tools to make more and better content without losing the human voice.

What you will do

  • Own the social strategy and content calendar across LinkedIn, Instagram, X, YouTube and new platforms as they matter
  • Shape Zocri's voice and make sure every post sounds like us
  • Plan launch campaigns with product and design, and turn customer work into stories people want to share
  • Build and look after our community of makers, including partnerships with creators
  • Lead and grow the team, including our Social Media Executive
  • Measure what works, from reach and engagement to visits and sign ups, and act on it

You may be a good fit if you

  • Have 5+ years of social media experience, with at least 2 years owning strategy for a brand
  • Have grown an audience for a technology, SaaS or consumer brand and can show the work
  • Write sharp, human copy and have a strong eye for visuals and short video
  • Understand how each platform's formats and feeds work, and keep up as they change
  • Use AI tools for ideas, drafts and editing, and know where they fall short
  • Have managed or mentored others

Strong candidates may also have experience with

  • Founder led or employee led content on LinkedIn
  • Working with creators and influencers in India
  • Video editing and design skills of your own

About NerfedLab

NerfedLab builds AI products, helps businesses put AI to work in their everyday operations, and runs a research team that publishes its work in the open. Zocri, our product, lets anyone make an app or a website by describing it, then run the business behind it: sign-in, payments, messages and marketing in one place.

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Four things and you are done.