Marketing
Social Media Manager
Lead Zocri's voice on social and build an audience of makers and small business owners.
5+ years · Gurugram · Full time
Apply for this role →About the role
Zocri helps people make things, and some of our best stories are what they make. As our Social Media Manager, you will own Zocri's presence across platforms: the strategy, the voice, the content calendar and the community.
You will lead a small team, work with design and product on launches, and use AI tools to make more and better content without losing the human voice.
What you will do
- Own the social strategy and content calendar across LinkedIn, Instagram, X, YouTube and new platforms as they matter
- Shape Zocri's voice and make sure every post sounds like us
- Plan launch campaigns with product and design, and turn customer work into stories people want to share
- Build and look after our community of makers, including partnerships with creators
- Lead and grow the team, including our Social Media Executive
- Measure what works, from reach and engagement to visits and sign ups, and act on it
You may be a good fit if you
- Have 5+ years of social media experience, with at least 2 years owning strategy for a brand
- Have grown an audience for a technology, SaaS or consumer brand and can show the work
- Write sharp, human copy and have a strong eye for visuals and short video
- Understand how each platform's formats and feeds work, and keep up as they change
- Use AI tools for ideas, drafts and editing, and know where they fall short
- Have managed or mentored others
Strong candidates may also have experience with
- Founder led or employee led content on LinkedIn
- Working with creators and influencers in India
- Video editing and design skills of your own
About NerfedLab
NerfedLab builds AI products, helps businesses put AI to work in their everyday operations, and runs a research team that publishes its work in the open. Zocri, our product, lets anyone make an app or a website by describing it, then run the business behind it: sign-in, payments, messages and marketing in one place.